About the partnership
Every small business should have someone whose job is its content. Every young creator should have a paid way into the career. That is why we work together.
Our mission
To train content creators who make a measurable difference to the businesses that employ them.
Our vision
An apprenticeship that employers recommend to each other, and that apprentices are proud to have done.
How we got here
Around 2010
Halls of Ivy opens
A beauty academy in Essex, training people for careers in the industry.
2020
Learn Content Creator begins
Our team starts producing content — for brands, small businesses and our own channels.
July 2026
Ofsted Exceptional
Halls of Ivy is graded Exceptional by Ofsted.
September 2026
The partnership
The new Content Creator standard, ST0105 v2.0, starts — and the two come together to deliver it.
The team
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Bob
Lead expert, Learn Content Creator
Short bio to come.
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Heather Wythe
Role to confirm
Short bio to come.
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Jacey Ayres
Role to confirm
Short bio to come.
Press and partners
As seen in
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Our partners
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Start the conversation
Tell us about your business or your plans. We reply within 1 working day.